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Writer's pictureCrystal Jordan

Meet Jazmine Winston the Owner of Jazz It Up Boutique

Updated: May 16



I don't have style I have Jazz it Up Boutique - Jazmine Winston

Let's face it: plus-size fashion has only recently gained prominence because the fashion industry previously offered fewer cute options for plus-sized individuals, leaning more towards grandma-looking styles. In recent years, fashion for plus-size women has evolved into what we witness today. Enter Jazz It Up Boutique; it is not merely a fashion house. It focuses on the average-sized women, offering very fashionable pieces and a dose of confidence.





The owner, Jazmine, has created a platform that plus-sized women can rely on for trendy, fashion-forward pieces tailored to them.

In the world of fashion, where trends evolve and styles change, Jazmine Winston stands as a brand of inclusivity. A name synonymous with celebrating curves, confidence, and personal style, Jazmine is not just an entrepreneur but a passionate advocate for redefining fashion norms when it comes to the plus size women. Jazz It Up Boutique, has been transforming the plus-size fashion for over 12 years in the game.


Jazmine Winston, a dedicated and aspiring celebrity stylist, channels her burning passion for all things stylish into creating stunning looks that empower women to feel beautiful and comfortable in their own skin. Behind the scenes, she weaves magic, blending creativity with a commitment to inclusivity. For her, fashion is not just about clothing; it's about making every individual feel like the fierce and fabulous queen that they are.

The journey of Jazz It Up Boutique is a testament to Jazmine's unwavering dedication to empowering plus-size individuals. In a world that often dictates beauty standards, she has carved out a space where everybody is celebrated. The boutique's mission is clear: to provide stylish and trendy clothing options specifically tailored for the curvy figure.

Understanding the challenges faced by plus-size individuals when it comes to finding fashionable and well-fitting clothes, Jazmine and her team at Jazz It Up Boutique strive to offer a diverse range of high-quality garments. The boutique's racks are filled with pieces that not only flatter but also boost confidence, allowing customers to express themselves through fashion.





One of the standout features of Jazz It Up Boutique is its commitment to inclusive sizing options. Jazmine firmly believes that beauty comes in all shapes and sizes, and her boutique reflects this belief. Whether you're petite or curvy, Jazz It Up Boutique has something for everyone, ensuring that no one is left behind in the pursuit of style and self-expression.

But Jazmine's role doesn't stop at being a boutique owner. As a stylist by passion, she goes the extra mile to offer personalized styling advice to her customers. The aim is to make the shopping experience not just convenient but also empowering, fostering a sense of individuality and confidence in every purchase.


Beyond the business, Jazmine is a wife and a new mom, juggling the demands of entrepreneurship with the joys of family life. Her heart, however, remains rooted in empowering others through fashion. She embodies the spirit of a modern woman who can seamlessly navigate various roles while staying true to her passions.

Jazz It Up Boutique isn't just a store; it's a movement. It's a call to action to redefine fashion together, embracing body positivity for all. Jazmine Winston's journey is not just about creating a successful business; it's about changing perceptions, breaking barriers, and empowering individuals to embrace their unique beauty.

As we celebrate Jazmine Winston and Jazz It Up Boutique, let us join hands in reshaping the narrative of fashion, making it a realm where everyone feels seen, valued, and fabulous. With Jazmine at the helm, the journey towards empowering curves has only just begun, and the future of inclusive fashion looks brighter than ever.



Meet our HerCover Story Jazmine Winston



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